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For many years Blackberry was the only smartphone available, and it was not designed for personal use. Certainly individuals could use it if they desired, but it was not intended for that purpose. It is highly unlikely that many individuals were interested not only because the price was commercially based but also because it was heavier than the average cell phone, and people just didn’t want to tote it with them. In spite of the inconvenience, personal users stayed with text messaging or mobile IM’s rather than paying extra for a Blackberry.Once other manufacturers began to make smartphones, we began to see newer and smaller Blackberry’s such as the Pearl and the Curve. These were designed more for the personal user and were RIM’s attempts to capture the individual market. With the introduction of the Blackberry Bold, RIM is clearing to make more of a mark in the smartphone industry as they have added a number of features that have never been on any previous Blackberry such as a bigger display to allow the user to read longer emails easier and support for Microsoft Office that allows the user to view documents almost as they would appear on a desktop computer. This involves using Docs on the Go, a mobile program that supports Microsoft Word, Excel and PowerPoint. Making the move to a Blackberry Bold will make a big difference in the way you communicate with family, friends or co-workers. Instead of having to rely on text messaging, you can use email instead. If you choose text messaging, the QWERTY keyword that is standard on a Blackberry Bold will make for quicker and easier conversations. The fact that RIM is adding so many features that have never been on previous Blackberry issues shows that it is coming into 3G technology and 21st century requirements. The Blackberry is no longer just for business use although personal users will likely prefer the smaller Pearl and Curve. Since the Blackberry Bold is not yet available everywhere, you may have to search a little harder to find a Blackberry Bold review based on actual usage. It may be worth your while to wait and see it when it is released in your area so you can see all of the new features firsthand as well as discover what mobile phone deals may be in effect at the time. Keep in mind that if you already have a carrier, there may be different mobile phone deals with other carried. If the mobile phone deals are more important to you than the carrier, take some time to inquire, but if you are satisfied with what you current provider offers, it’s simply a matter of waiting until you can take advantage of any mobile phone deals that are available through your current mobile phone provider. With all of the new features RIM has put into the Blackberry Bold, there is little doubt this model is going to be the most popular of all the Blackberry models that have been sold so far.